I found a picture of a hospital red cross sign and wanted that to be and + sign for A+E because we wanted the audience to believe A+E involved a hospital when it actually meant Adore + Endure. Also, from a hospital A+E our audience will be able to guess the killer is a doctor.
I typed A and E next to the plus sign and made it bold and added shadows and glows to the letters and sign from the Layer Style box.
I wanted to blur the harsh lines between the + and letters so used the blur tool. The blur tool did blur it but not a significant amount due to the shadow I had put around both the letters.
I put this into Final Cut Pro but it did not look very good. So I tried again but made it more simple and wrote A+E and blurred the edges using the Layer box again.
Again, this did not work and we received feedback that it did not look good so I got rid of it from the sequence.
Blessing, who knows a lot about Photoshop, made a moving image of the words 'Adore + Endure' being highlighted so the audience can read it better as before the words were unclear. Blessing darkened the words layer by layer and put the layers together in a moving sequence. This was then added to Final Cut Pro and this gif and darkened layers are shown below.
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